The City of Prescott Tourism Program is a peer city benchmark to gain an understanding of what works for the City of Prescott in regard to tourism.
Category: Benchmark Comparisons (QTM)
Benchmarking is a powerful tool in Total Quality Management (TQM). I help organizations measure track their performance against others and identify areas for improvement. Using data-driven fact-based and verified information.
Systematically comparing various critical elements of operations or public policy markers with the best practices of industry leaders, peer cities towns, or competitors.
Benchmark Comparisons are always good as they show us how we align with others on many levels, allow us to analyze details to improve the quality of products, services, and programs, and educate each other with data-driven fact-based, and verified information.
Knowledge inspires innovation and makes positive change.
Defining Destination Marketing Organizations (DMO)
Destination marketing organizations are generally tied to the government and typically funded through tourism taxes. From Wikipedia, the free encyclopedia “DMOs are known as tourist boards, tourism authorities or “Convention and Visitors Bureaux”.” https://en.wikipedia.org/wiki/Destination_marketing_organization Destination Marketing Organization (DMO) Government designation, the state, region, county, and municipality promoting the government’s location to tourists. The designation (municipality…
Defining DMO & DMC meanings
Destination marketing organizations are generally tied to the government and typically funded through tourism taxes. From Wikipedia, the free encyclopedia “DMOs are known as tourist boards, tourism authorities or “Convention and Visitors Bureaux”.” https://en.wikipedia.org/wiki/Destination_marketing_organization What is a Destination Marketing Organization (DMO)? Government designation, the state, region, county, or municipality promoting it as government designation for…
Local Government Benchmarking
Benchmarking is used throughout many industries as method to improve the quality and efficiency. Methodology benchmarking information can then be used to identify gaps in an organization’s processes including municipalities. Policy problems cannot be solved when we don’t identify the metrics, process of the policy that created the policy issues. Some Resources that provide Cities…
Destination Marketing Programs | Overview & City of Scottsdale
Destination Marketing Programs: City of Scottsdale, Experience Scottsdale & Sedona Chamber of Commerce. Overview & City of Scottsdale Overview Benchmarking peer cities bring insight to the details, disclosing the road maps Cities follow. Destination Marketing isn’t used by all cities and towns. Why? How and when is it used at a government level? Benchmarking is…
Destination Marketing Accreditation Program (DMAP)
What does it mean to be an Accredited with a Destination Marketing Accreditation Program (DMAP)? This is a business association “Destination Marketing Association International” To become accredited, a destination organization must first be a Member of Destination International. Destination Marketing Association International ( DMAI ) is a non-governmental organization, business association NTEE Code Mutual/Membership Benefit…
Tourism Data & Stats Resources
Tourism data and stat collections show us how the tourism industry is performing. Using data, stats and custom reports from research companies are essential to governments or private organizations. Data collections, databases collected from expert research companies are cost effective and efficient. Both Public and Private sectors rely on these companies. The Arizona Office of…
What is a Donna Joy Research Tracker?
Just because your hear a something is it true? What is the difference between fact and fiction? If you hear the same narrative over and over does it make it true? For many it does make it true. Many people hear a story assume it is true.As demonstrated in the book I’m Okay You’re Okay…
Arizona Office of Tourism
Arizona Office of Tourism is the state’s expert for Tourism. It is extremely impressive. Robust and a great resource. The Arizona Office of Tourism has two websites. AOT website for Tourism marketing is Visit Arizona AOT website for Tourism Partners, Arizona Office of Tourism website includes marketing & branding opportunities, data, stats, resources, reports, programs…
AZ Sports & Tourism Authority, ARS 5-802 Formation of Authority
A.R.S. § 5-802 Formation of Authority 5-802. Formation of authorityA. The tourism and sports authority is established. The boundaries of the authority are the boundaries of any county that has a population of more than two million persons.B. The authority is a corporate and political body and, except as otherwise limited, modified or provided by this…




